Amazon uses its tracking data to guess whether shoppers have a flat butt and no friends

Image: TechCrunch
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Coverage
Coverage
- "I stumbled upon a page of assumptions that Amazon has made about me based on my purchases and I’m literally speechless," one shopper wrote on Threads.
- Most people know that Amazon collects data about your shopping history to serve up personalized product recommendations. But what some of us didn't realize is that you can check exactly what Amazon knows - or thinks it knows - about you in your settings menu. One user's findings went viral on…