Offering alcohol-free beer on tap boosts pub choices while keeping revenues intact, new study shows

October 9, 2026 · 12:40 pm 1 sources

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• Offering alcohol-free beer on tap boosts pub choices while keeping revenues intact, new study shows
  Phys.org · October 9, 2026 12:40
  Simple changes to pub environments can encourage drinkers to choose alcohol-free options without harming profits, according to new research from the University of York. The study, published in Drug and Alcohol Review, evaluated how introducing alcohol-free (AF) beer through three sequential…