Sam Altman once called ads a ‘last resort.’ Now OpenAI is on track for $1 billion in revenue from them.

August 31, 2026 · 1:21 pm 4 sources

Coverage

Coverage

• Sam Altman once called ads a ‘last resort.’ Now OpenAI is on track for $1 billion in revenue from them.
  MarketWatch · August 31, 2026 16:14
  The company is making it easier for businesses across the world to take out ads on ChatGPT.

More coverage

• OpenAI ChatGPT ads hit $1 billion annualized revenue run rate
  Yahoo Finance · August 31, 2026 13:21
• OpenAI’s ChatGPT Ads Hit $1 Billion in Annualized Revenue in Just 200 Days — Now Sam Altman Is Taking the Business Global
  Yahoo Finance · August 31, 2026 13:56
• OpenAI's ChatGPT ad business hits $1 billion run rate in six months
  Yahoo Finance · August 31, 2026 15:34