Study documents beef industry group’s early efforts to counter climate concerns

October 9, 2026 · 12:40 am 1 sources

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• Study documents beef industry group's early efforts to counter climate concerns
  Phys.org · October 9, 2026 00:40
  A leading U.S. beef industry trade association knew by 1989 that cattle contributed to global warming but focused its response on protecting consumer demand through public relations, according to a new study that examined a decade of industry records.